This cartoon is by New Yorker cartoonist Bob Mankoff. I feel like I always have to write blogs about something I'm passionate about, and issues surrounding foreign labor (especially when it's underpaid foreign labor) are another of my hot-buttons.
This cartoon was originally directed at the reader base of the New Yorker, but through the magic of the internet found its way to me (I, admittingly, am not an avid reader of the New Yorker but have occasionally glanced through it). I believe that it is funny only to a certain percentage of the world's population, namely those that buy and read the New Yorker on a daily basis (or occasional one). If the context were to change, and this cartoon were to be shown to, say, an under-paid child laborer in Mexico working for Nike or Adidas (or any of the other huge companies that admit to foreign labor), I don't think laughs would ensue.
Additionally, the cartoon is comparing those labor countries to hell, and the companies as heaven. Perhaps the cartoon is comparing the action of expoiting foreign labor workers as hellish. Regardless, there is a negative connotation on the foreign labor that I feel is glanced over by the average reader of this cartoon. At first glance, the reader laughs simply because the cartoon appears funny. Not many go on to think about the countless factories in countless countries that actually do make goods and clothes and shoes for big companies all over the world, and don't get paid enough or respected in the least. Companies admit to creating these "hellish" conditions, but nothing changes. As far as I can remember in my short life, people have been battling for workers' rights in other countries...I particularly remember battles with Nike and Adidas, which is why I previously mentioned them. Sweat shops and factories all over the world exist, and when we try to bring out the issue with humor (as this article has done) I'm not sure it accomplishes anything. It's just like the discussion we had in class...the cartoon is probably only funny to those who read the New Yorker, and thus will mainly stay circulating with readers of the New Yorker, who largely are on the wealthier end of the wage spectrum, who probably do not stop to think about the sweat shops that made their shoes and clothes and handbags. For those of us who do read this cartoon and stop to think about it, do we do anything either? It's a classic example of a cartoon that was probably made for political action...which will largely accomplish nothing with its existence.